UNIT:
Grades K-2

Lesson: 12

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Text Title

Madam C.J. Walker, The Beauty Boss by Janel Rodriguez (p. 12-15, 18-19)

Main Idea

Madam C.J. Walker is known as being America’s first self-made female millionaire. She was born Sarah Breedlove in 1867 and experienced many challenges as a child and teenager. As a young woman, after she began losing her hair, she began using hair care products that helped her hair grow back. She was motivated to launch her own hair care empire under the name of Madam C.J. Walker, which not only made her a millionaire, but also employed thousands of Black women who sold her products. Madam C.J. Walker became a philanthropist and an activist who motivated her saleswomen (or “agents”) to contribute to charities and social justice causes. Toward the end of her life, she built a mansion and died in 1919. The author’s point of view of Walker is that she was a well-respected, admired business woman who had ambition and cared for others.

Essential Question

The unit essential questions developed through this lesson are…

  • What is entrepreneurship?
  • What motivated Black entrepreneurs in Indiana in the 1900s?

Content Objective

By engaging in this lesson, students will know/understand that…

  • Sarah Breedlove began selling another businesswoman’s hair care products and then developed her own.
  • She married a man named Charles Joseph (C.J.) Walker and started selling her invention under the name “Madam C.J. Walker”, because “Madam” sounded French and fashionable.
  • Her products met the needs of Black women who did not have adequate hair care options and also provided well-paying jobs to Black women.

Literacy Objective

By engaging in this lesson, students will strengthen their ability as a reader to…

  • Use all pictures, sidebars and captions to locate important background and additional supporting information.

Standards Alignment

  • Know and use various text features (e.g., captions, bold print, subheadings, glossaries, indexes, electronic menus, icons) to locate key facts or information in a text efficiently. (RI.2.5)